Post by account_disabled on Mar 15, 2024 21:38:48 GMT -6
Today in Pop Up Magazine we want to talk to you about an all-Italian reality that has truly amazed us with the results it is achieving. This is the Lanieri E-Commerce, a portal where you can access tailor -made men's suits , made by Italian artisans and with 100% Made in Italy fabrics. Lanieri E-Commerce and its business are online The Lanieri company , founded by the two entrepreneurs Simone Maggi and Riccardo Schiavotto, wants to try to completely revolutionize the reality of ateliers that produce tailor-made clothes. In fact, the brand adopts an omnichannel strategy : alongside online sales there are five ateliers in Italy (Milan, Turin, Rome, Bologna and Biella) and three abroad (Paris, Brussels and Zurich).
This formula is used by the brand to improve the customer experience and to allow Find Your Phone Number consumers to see their tailor-made clothes created also via the digital tool and therefore not necessarily going to the store in person. The company, which uses the most valuable raw materials on the market (among the brands we find Loro Piana , Ermenegildo Zegna, Thomas Mason, Albini and many others) has decided to focus strongly on the sure success of online shopping, creating a optimized user experience for its customers. The products that are selected from the vast range of choices are obviously customizable in just a few clicks and are delivered all over the world in 4/5 weeks.
But how does customization work? On the Lanieri portal (link), customizing your garment is really fun and quick thanks to the 3D configurator. The tool allows you to choose one of over 10 million combinations thanks to a perfect three-dimensional rendering of suits, shirts, jackets, blazers and trousers. From the style of the jacket, to the color of the lapel buttonhole, to the button pattern, up to the number of pleats on the trousers: these and many others are the customizable details made available to create a unique garment that is completely different from the others. The innovative cloud-based tool was entirely studied and implemented in the Biella district by a team of young engineers. A long work which also involved the best pattern makers and the most expert Lanieri tailors, in order to create an increasingly user-friendly and risk-free tailoring experience .
This formula is used by the brand to improve the customer experience and to allow Find Your Phone Number consumers to see their tailor-made clothes created also via the digital tool and therefore not necessarily going to the store in person. The company, which uses the most valuable raw materials on the market (among the brands we find Loro Piana , Ermenegildo Zegna, Thomas Mason, Albini and many others) has decided to focus strongly on the sure success of online shopping, creating a optimized user experience for its customers. The products that are selected from the vast range of choices are obviously customizable in just a few clicks and are delivered all over the world in 4/5 weeks.
But how does customization work? On the Lanieri portal (link), customizing your garment is really fun and quick thanks to the 3D configurator. The tool allows you to choose one of over 10 million combinations thanks to a perfect three-dimensional rendering of suits, shirts, jackets, blazers and trousers. From the style of the jacket, to the color of the lapel buttonhole, to the button pattern, up to the number of pleats on the trousers: these and many others are the customizable details made available to create a unique garment that is completely different from the others. The innovative cloud-based tool was entirely studied and implemented in the Biella district by a team of young engineers. A long work which also involved the best pattern makers and the most expert Lanieri tailors, in order to create an increasingly user-friendly and risk-free tailoring experience .